Elham Sobh
Product Designer · UX Research · Psychology
I'm a Product Designer with a background in Psychology, combining research, UX thinking, and visual design to create digital products that are easier to understand and easier to use.
2+ years designing digital products across SaaS, government, enterprise, real estate, and international projects.
Work · 01 - 04
A selection of products and interfaces I've designed across complex digital environments.
A government platform managing the full lifecycle of medical waste. The core UX challenge was simplifying complex, sensitive workflows into clear experiences for different roles. The design brings structure to processes used by ministry officials, inspectors, and medical staff.
+250 Screens
Yafleet digitizes the traditional peer to peer shipping experience. To build user trust, the platform integrates verified profiles, secure escrow payments, transparent reviews, and seamless insurance.
1-month delivery
Most AI learning tools pull knowledge from everywhere. iTutor takes a different approach: it stays grounded in the student’s own material, creating a focused learning experience without irrelevant information.
Mobile First Approach
A group food-ordering platform designed to make shared orders easier to coordinate. I focused on simplifying collaboration, navigation, and order tracking across the experience.
Based on market reseach
Archive · 15+ Projects
A moving index of interfaces, campaigns, and product worlds.
Approach
My Psychology background changed the way I approach product design. I don't start with screens. I start by trying to understand people, context, and the problem behind the interface.
User and stakeholder research.
Synthesize behavior, needs, constraints, and context.
Turn findings into a clear product problem.
Explore, prototype, test, and refine.
Use feedback and evidence to improve the experience.
Research doesn't replace design intuition. It gives it direction.
I start by understanding the user, context, and problem before jumping into UI.
I enjoy working on complex workflows, enterprise systems, and information-heavy products.
Good UX doesn't stop at the Design file. I collaborate effectivly with product managers, engineers, and stakeholders.
Research and testing help turn opinions into better product decisions.
Background
Education
Alexandria University · 2017–2021
The foundation for a research-first approach to design.
The love of solving problems is what pulled me into UI/UX. Psychology took it further: I get how people think and behave, and know how to pull out what a product actually needs.
Working across different fields from a young age taught me to speak business fluently, without being naive. I design SaaS products, mobile apps, and web platforms for government, enterprise, and international clients, turning messy problems into easy-to-use interfaces.
Understanding development basics also helps me hand off work that's fast to build and genuinely useful.. Right now, I'm continuing to deepen my practice in data-driven product design and AI-enabled workflows.
I'm always interested in thoughtful products, challenging UX problems, and teams that care about the people using what they build.
